Vegan, plant-based, keto-friendly, gluten free. You’ve probably heard these terms plenty of times recently.

But how do you even start a food brand? Especially one that fits into the categories above? How do you bring your actual food product idea to life? And what are the learning lessons along the way?

Today, you’ll get answers to that and more as I chat with Shayne Hindes, founder of Guiltless by Shayne. Guiltless is a plant-based and health conscious dessert brand. They have a variety of mini cupcakes that you can keep in the freezer — the perfect work day snack.🧁

Get ready for a fun and informative conversation with Shayne that will inspire you to live out your dreams guiltlessly.

FOLLOW Guiltless by Shayne | SHOP cupcakes FOLLOW Working Girl Talk