EP#3 - Wisdom from a VC / Marketer

Anatomy Of A Rumor

10-10-2022 • 1 hora 9 minutos

Our guest Shafaat Hashmi is a VC, marketer and a seasoned business man. In this episode we talked to him everything from starting a business to investors outlook on current market conditions.  Timestamps:

2:03 - What are early signs of entrepreneurship qualities?

4:24 - How to choose the right business?

8:47 - Essentials for a successful startup

10:59 - Considerations for building a modern company

15:17 - Importance of branding for a startup

19:31 - Role of marketing in revenue

23:10 - What metrics to focus on?

26:18 - Integrated precision marketing

28:18 - Determining product market fit

33:58 - How to create product market fit?

34:17 - Category creation

35:35 - Do you need a brand story?


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