Our guest Shafaat Hashmi is a VC, marketer and a seasoned business man. In this episode we talked to him everything from starting a business to investors outlook on current market conditions. Timestamps:
2:03 - What are early signs of entrepreneurship qualities?
4:24 - How to choose the right business?
8:47 - Essentials for a successful startup
10:59 - Considerations for building a modern company
15:17 - Importance of branding for a startup
19:31 - Role of marketing in revenue
23:10 - What metrics to focus on?
26:18 - Integrated precision marketing
28:18 - Determining product market fit
33:58 - How to create product market fit?
34:17 - Category creation
35:35 - Do you need a brand story?