Unlocking the Power of Authenticity in Networking with Aria Leighty EP | 105

In this episode of Life's Checkmark, we are joined by Aria Leighty, the visionary founder of Show the F*ck Up Media and a celebrated visibility strategist. Known as the "Networking Queen," Aria shares her passion for creating intentional and authentic relationships in a networking landscape often dominated by impersonal lead magnets and funnels. With her dynamic background spanning executive recruiting, creative direction, and entrepreneurship, Aria's journey is a testament to the power of human connection in transforming business landscapes and using the power of authenticity when networking. She walks us through her early realization of her networking prowess at the age of 19, right up to her diverse entrepreneurial ventures, illustrating how these relationships carried her through every pivot and success.

Aria's expertise shines as she delves into the art of building and nurturing long-term, mutually beneficial relationships that transcend mere marketing tactics. She discusses practical strategies for effective networking, the importance of showing up authentically, and how these genuine connections can open doors and create unparalleled opportunities. Join host Jon Emery in exploring how Aria's unwavering dedication to connection and authenticity continues to make waves in various industries.

Key Takeaways:

• Build and nurture long-term, mutually beneficial relationships.

• Show up authentically in every networking scenario.

• Think beyond immediate gains and focus on human connections.

• Use social platforms to sustain and grow professional relationships.

• Start messy, iterate, and improve over time.

Connect with Aria:

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00:00 Aria Lighty, founder of Show the Fuck Up Media.

05:25 Networking: Building long-term, beneficial relationships intentionally.

07:33 Build relationships, show genuine interest, ask questions.

12:06 Audience wants to know real you, not judging.

16:13 Always curious, good listener, eager to learn.

18:04 Networking events prompt targeted, value-driven introductions.

23:18 Media company promotes opportunities for marginalized communities.

24:53 Start messy, say no, be authentic.